Insights
Each article answers one question a clinic owner actually asks. Every figure links to its source, and worked examples say when the numbers are made up.
Does this task need AI? A three-question test for clinics
Most clinic tasks that feel like an AI problem are solved by linking two tools or by a simple rule. Three questions tell you which one you have.
How to work out what a missed appointment costs your clinic
A short formula any clinic owner can fill in with their own numbers, and why lost visits usually matter more than lost admin time.
How a clinic gets named when someone asks an AI assistant
People now ask ChatGPT and Google's AI answers for a clinic nearby. What decides which clinics are named, and what you can do about it.