What we build, and how we decide whether to build it

Every item below is a workflow we assess and build for clinics. None of it is sold as a package. We score the task first, and if the lightest fix is switching on a feature you already pay for, that is what we will tell you.

The four steps

You can stop after any of them.

  1. Free session

    45 minutes, in Arabic or English. We pick one workflow together and work out, with your numbers, what it costs the clinic each month.

    Free
  2. One-workflow assessment

    We map that one workflow, score it with TIFDA, and tell you which layer fixes it. You get the cost calculation, the score and a fixed quote for the build. If the honest answer is that it is not worth building, we say so.

    $500
  3. Build

    We build the fix inside the tools you already use, with acceptance criteria you sign off before we start.

    Quoted after the assessment
  4. Monthly care

    We check the workflow every month, fix what drifts, and send you one page showing what it did.

    Quoted with the build

Workflows we build for clinics

Grouped by what the clinic gets back. The label at the end of each row is the layer the work usually lands in.

Enquiries and bookings

Visits that would otherwise be lost

Enquiry replies on WhatsApp and Instagram

Answers price, availability and location questions within minutes, including after closing, and hands anything clinical to a person.

Agent

Confirmations and filling cancelled slots

Confirms each appointment, and when someone cancels, offers the slot to patients on the waiting list.

Automate

Booking details entered once

Links the place bookings arrive to the schedule, so nobody retypes the same appointment.

Connect

Patients coming back

Treatment plans and packages that get finished

Recall and unfinished treatment plans

Finds patients who are due a check-up or stopped partway through a plan, and invites them back.

Automate

Package and session tracking

For aesthetic clinics: tracks sessions used in a package, prompts the next booking, and flags packages about to lapse.

Automate

Review requests

Asks for a Google review after a visit and routes unhappy feedback to you privately first.

Automate

Money owed and money counted

Cash already earned

Invoices and outstanding balances

Drafts invoices from completed visits and reminds patients on instalment plans. A person at the clinic approves before anything is sent.

Automate

Daily cash count in dollars and lira

Pulls the day's payments into one sheet in both currencies, so the end-of-day count takes minutes.

Connect

Stock and expiry alerts

Warns before injectables and consumables expire or run out.

Automate

Being found

New patients who are already searching

Google and AI-assistant visibility

Structures your site and Google Business Profile so that Google, ChatGPT and similar assistants can name your clinic when someone asks for one nearby.

Connect

Knowing your numbers

Decisions made on time

The owner's weekly page

One WhatsApp message each week: bookings, no-shows, cash collected, cash owed.

Connect

The three layers

Each task is fitted to the lightest layer that solves it.

  1. No AI

    Connect

    The information already exists in two places that do not talk to each other.

    Link them. No AI involved.

    Example: A booking form that does not fill the schedule.

  2. No AI

    Automate

    The task follows the same rule every time.

    A fixed rule that runs by itself. Still no AI.

    Example: A reminder sent 24 hours before every appointment.

  3. AI, with limits

    Agent

    The task needs a decision that changes case by case.

    An AI agent with written limits and a person to hand over to.

    Example: Rebooking around a same-day cancellation.

TIFDA: which task to fix first

Five factors, scored for each task. Three add up to how much the task hurts. Two decide whether it can be built on at all.

LetterFactorWhat it measuresScore
TTimeHow much time or money the task takes each month.1 to 5
IImpactWhat happens when it is done wrong or not done.1 to 5
FFrequencyHow often it happens.1 to 5
DDocumentedIs there a written, repeatable way to do it?0 or 1
AAvailable dataDoes the information it needs already exist somewhere reachable?0 or 1

Priority = (T + I + F) × D × A
Highest possible: 15. If D or A is 0, priority is 0.

A task can be painful and still score zero. If nobody has written down how it is done, or the information it needs cannot be reached, there is nothing repeatable to build on. That is not a reason to give up on it. It is a reason to fix the process or the data first, then score it again.

Score a task from your clinic

Pick an example, then move the numbers to match your own clinic.

4How much time or money it takes each month
3How much it hurts when it goes wrong or is skipped
5How often it happens
Is the process written down?
Is the information it needs reachable?
What does the task mostly involve?
(4 + 3 + 5) × 1 × 1
12 out of 15

Fix this one first. This looks like an Automate fix. It does not need AI.

Send this score with a session request

What we stay responsible for

  • Acceptance criteria are written and signed off before a build starts, so both of us know what "working" means.
  • We agree in writing which information a build may read before it reads anything.
  • A person at the clinic approves anything involving money or clinical details before it is sent.
  • The AI does not give medical advice. Clinical questions go to your staff.
  • Each month we check the workflow, fix what has drifted, and send one page showing what it did.

More questions answered

Start with one workflow and one number.

45 minutes, free, in Arabic or English. You keep the calculation whether or not you go further.